Let's get to the heart of it.
PHASE 1 - DISCOVERY
So you've decided to take the plunge? Congratulations! The discovery process starts with an initial "brand-storm" session taking place in a local coffee shop or over the phone. During this session, I listen to your dreams, talk you through the process and decide if we will be a good fit.
After the initial meeting, I invite you to our client management system and send you instructions to get started on your homework! Once your homework is completed, I put together a brand strategy pdf where we outline your unique voice, ideal client, branding buzzwords and put together a visual mood board.
PHASE 2 - CREATE
This is where the magic happens! After the discovery phase is approved, I use the branding strategy as a reference to start working on your concept development.
After creating multiple concepts, I pick the strongest one and present it to you via an in-depth concept presentation that includes a logo, a secondary logo, color palette & other unique branding elements. Once presented, we revise until perfect! Next, I will put together the rest of your package based on the collateral material you have chosen for your brand (You receive two complimentary collateral design items)
PHASE 3 - LAUNCH
The moment you've been waiting for — As the project is nearing end, we pick a launch date and start developing a launch strategy. All of your new design files will be sent to you in an organized zipped folder the day before your launch date. When completed, you will have a clear and effective brand identity that will help to attract your ideal client. Now kick back and celebrate because we did it!
Studio Antheia offers 2 different branding packages, as well as the option to add on items a la' carte.
Learn more about each package below.
#1 — STANDARD PACKAGE
Our most popular package - The standard package is perfect if you are a new business investing in branding for the first time, or if you are a more experienced brand looking for a refresh. We believe that branding goes way beyond your logo, therefore our standard package includes everything you need to get started building a true & effective branding identity.
Starting at $3,450
+ Discovery Call
A virtual coffee date taking place via phone or video chat. This call that serves to answer any questions you may have, as well as get to know one another and discuss your project, timelines and business goals.
+ Brand Questionnaire
I send you your branding questionnaire where I ask you important questions about your business, your ideal client, your goals, your strengths & weaknesses. I encourage you to spend some time with the questions, as it is important for the next step.
+ Brand Strategy
After the phone call & branding questionaire, I take what I know and put together a branding strategy for you that I will present via pdf.
+ Mood Board Creation
After the brand strategy, I create a curated mood board that serves as a visual representation of your strategy. The mood board is helpful to refer back to throughout the branding process to ensure that we are staying on track.
+ Strategy Call
If needed, we will have a stragey call to go over the branding strategy & mood board.
+ Primary Logo
A unique & thoughtful logo that will be the face of your brand.
+ Secondary Logo
An alternate version of your main logo that will be helpful to have for certain uses.
+ Logo Mark
A symbol for your brand.
+ Custom Color Palette
A custom color palette & codes to evoke the feelings we discuss in your branding strategy.
+ Custom Pattern Design
If needed, the package includes a branding pattern that can be applied to collateral pieces.
+ 2 Collateral Design Pieces
You can choose two different collateral items that will be most helpful for your brand (each option is listed below)
+ Brand Standards Manual
A pdf outlining your new brand with instructions how to implement it.
#2 — BRANDING + WEB
For the business owner looking to go all in. The branding & web package includes everything listed under the standard package, but includes a 5 page Squarespace site.
Starting at $4,999
*Price does not include hosting fees
*Each additional page is $200
+ Everything listed in package #1
Mood Board Creation
Custom Color Palette
Custom Pattern Design
2 Collateral Design Pieces
Brand Standards Manual
+ Squarespace website
A resposive 5 page squarespace website, with the option to add on more. If you would like to run your website on a different platform, get in touch and we can create a custom quote.
Collateral Design Extras & A la Carte
Each branding package includes your choice of two collateral design add ons. You also have the option of adding on collateral pieces a la carte.
starting at $200 each (after 2)
+ Business Card Design
You will be presented with two different two sided business card design options
+ Thank You Card Design
A branding thank you postcard or greeting style card
+ Social Media Graphics
Includes Instagram story templates and square Instagram templates.
Envelope + Letterhead design
+ Flyer or Poster Design
11x17 or 17x25 designed to announce your launch or other event.
+ Lookbook Design
a book designed to beautifully showcase your products. *additional cost after 5 pages
+ Pricing Sheet
a small pdf displaying your services & pricing